Mob. 0405100257 The Beagle Weekly is owned by SOUTH COAST BEAGLE PTY. LTD. ACN 616 613 337 ABN 57 616 613 337 PO Box 3029 Tuross Head, NSW 2537
All advertising requests, copy and inquiries to beagleweeklynews.com.au or phone 0405100257
MEDIA KIT - Your Business Listing in The Beagle DOWNLOAD HERE
The first thing you notice about advertising in The Beagle is that it does not have cookies. It does not allow
third parties to micro-target Beagle readers through programmatic advertising. Instead The Beagle is a
ews media website without all the detritus of embedded ads that search your history.
Those ads are a insidious disgrace that do very little for local businesses and promote instead the highest
user pays tracking readers and with mega dollars that are spent on opaque ad tech.
The Beagle celebrates, promotes and supports local business and respects its readers.
The Beagle offers traditional advertising for local businesses and organisations rather than
cookie-based advertising such as GoogleAds. By paying respect to the promotion of local
businesses our growth has been through the provision of quality local news incentivised
with the support of our advertisers and donations of our readers.
Our model is developed on loyalty and a reputation
Our Premium pages with highest visitation are Main News, Weekend Beagle, All the News and the
Read More page that displays any of The Beagle articles in Full.
Advertising on The Beagle is via an advertisement placement on either the top or the side of the page or;
a Lightbox 'pop-up' can be arranged that appears at a set time after a reader has opened a page. Example
Fees for advertising on the Premium and Featured Web pages of The Beagle site:
PREMIUM 1: Placement on the Side bar of the MAIN NEWS page PLUS your advert in the Friday Beagle Weekender : $55 per week (incl GST) - Minimum 4 weeks unless by agreement - 250 x 400px
PREMIUM 2: The READ MORE Full article page: as a 250 x 400px side advert or as an header or footer banner $55 per week (incl GST) - Minimum 4 weeks unless by agreement
PREMIUM 3: Landscape BANNER to the top of ALL THE NEWS and MAIN NEWS ...... PLUS your advert in the Friday Beagle Weekender : $55 per week (incl GST) - Minimum 4 weeks unless by agreement = 750 x 350px
PREMIUM 4: Landscape BANNER to the top of the BATEMANS BAY, MORUYA AND NAROOMA pages ...... PLUS your advert in the Friday Beagle Weekender : $55 per week (incl GST) - Minimum 4 weeks unless by agreement = 750 x 350px
POINTED: All other spots on available pages throughout the website - a 250 x 400px side advert - $16.50 per week (incl GST) - Minimum 4 weeks.
These advertisements are pointed at the reader who is specifically looking for information on their town or a news activity they follow such as Tuross Head, Broulee, Sports, Foot, Music,
POINTED Ads that appear on the Beagle website are also placed at the discretion of the editor (unless agreed otherwise) in the weekly Beagle Weekender mailout. While every effort is made to include your ad in that publication it is a freebie and therefore solely at the discretion of the editor to provide that bonus marketing opportunity.
NOTE: Your ADVERTISEMENTS WILL NOT APPEAR ON MOBILE PHONES - this is to ensure those who can least afford it can still engage in local news without incurring additional data demands.
NOTE that all web page ads can link directly to a website or document of your choosing to ensure readers arrive exactly where you want them... on your website and more informed.
Total digital readership (as at July 1st to August 1st 2020 via website analytics)
51K Unique Sessions - A session is the period time a user is actively engaged with your website, app, etc.
29,303 active users
124,900 Page Views - Page views is the total number of pages viewed in the month
Devices: PC 49%, Tablet 11% , Mobile 38%
Advertising on the Beagle can be measured by Page Views and by Click-throughs where all of our adverts link directly to YOUR website so you can measure the traffic and referrals. The more interesting your ad - the better response.
Advertising within the Mail Chimp mailout:
PREMIUM: Landscape BANNER ADVERT IN THE TWICE WEEKLY Beagle mailout to our Subscribers, issued Wednesday and Friday
$55 per week (incl GST) - Minimum 4 weeks unless by agreement = 750 x 350px
Mailout Reach: 4300 subscribers twice weekly - two issues and excellent Open Rates (as at June 2020)
Placing a Trade or Business listing in the Beagle Trades Directory depends on availability of a space in each category.
Trades and Business listing:
85mm x 55mm or 325px x 210px
Web Page ads:
250px x 400px or 750 x 350px
Please provide your artwork in a .png format or .pdf so that best resolution can be gained for your ad.
The Beagle is happy to do layouts if you are time poor.
Real estate advertising in beagle abode is as simple as it gets.
The fees are set to being affordable at $27.50 incl GST per week per full A4 page.
Half A4 page real estate related advertisements are by arrangement - $16.50 incl GST per week
Publication is each Friday - distributed via the Beagle website, Beagle Facebook page and Beagle Weekender subscriber mailout
Art work is to provided by Thursday at 4pm unless otherwise arranged. Phone 0405100257 for specifications.
Art work to be sent to firstname.lastname@example.org
The Beagle in Facebook stats. for one week as at 10th August 2020; 10,377 people followers and 9,429 people like
Below (note that August 8th had floods in Moruya - these stats show that The Beagle is where the community goes for
local news month in, month out )